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Saturday 6 March 2010

Press Releases


A press release can also be known as a new release, media release or a press statement. It can be a recorded or written communication which is focussed at members of the mass media for the purpose of announcing something which has news value.

Press releases can be emailed, faxed or mailed to editors at newspapers, magazines, television and radio stations or television networks.


The Press Office and Public Affairs Team for Crufts and The Kennel Club are:

  • Sara Wilde- External Affairs and PR Manager who is responsible for managing the day-to day running of the public relations side of the press office and maintaining good relationships with the media.

  • Heidi Ancell- Senior Press Officer who is responsible for issuing press releases, handling media enquires and running the Kennel Club’s public relations campaigns.
  • James Smith- Public Relations Officer responsible for handling media enquiries and promoting the Kennel Club and its services.
  • Emily Jeffrey- Senior Public Affairs Officer who leads the Kennel Club’s lobbying campaigns and is responsible for maintaining and developing good relationships with politicians and civil servants.
  • Laura Vallance- Senior Public Affairs Officer who does the same job role as Emily Jeffrey.
  • Victoria Brown- External Affairs Officer who supports the press office in its work and issuing press releases and the public affairs department in its lobbying campaigns.

  • James Skinner- Personal Assistant to the Kennel Club Secretary.

The Press Office and Public Affairs Team for Babyshambles are:

  • Matt Bates- Agent

  • Ynika Bates- Agent Assistant

  • Jemma Scott-Administrator

  • Kerri Williams-Accountant

  • Elaine Wong-Accountants Assistant

  • Hannes Theron-Accounts Assistant

  • Jodie Coyne-Accountants Assistant

  • Peter Maloney- Finance Director

  • George Bowden-Receptionist

  • Lisa Briggs- Receptionist

1 comment:

  1. Good start but try to track a piece of pr from their website into the press. See how much the press edit / spin the original press release to make it more newsworthy

    ReplyDelete